About us

Soap Media was officially launched from a temporary office by two brothers, Markerle and Adam Davis, using only a credit card and a few computers. With their knowledge in SEO, PPC, web design & development, the winning formula for client success was born.

Believing in our abilities, we secured Pontins and American Golf – our first major clients. Markerle took a chance and pitched a brand new strategy that won over these consumer giants. We even gained accreditations from Google and Yahoo for our efforts.

We refined our branding, updating our website and internal marketing approach in the process. We also secured a project promoting the European Radio Awards in Barcelona and worked with Slazenger on the Cricket World Cup.

Our work became the talk of the town, with other traditional media, PR, and design agencies asking for our support with their clients. Our accolades were discussed in industry publications, and we became renowned for our work with WordPress.

Our secured coverage from trusted publications led to us securing some industry dominators in competitive market sectors such as finance and law. The big accounts enable us to reach our first million-pound spend on Google Adwords.

We found salvation in a central-Preston vicarage that became our headquarters, and we won Key Retirement Solutions, a Preston-based client. This led to us creating our own lead generation platform, Soap Leads.

Our strong organic search position enabled us to partner with tons of Lancashire-based clients. With the growth, we also appointed a dedicated Business Development Manager, and we were Digital Business of the Year in the annual Red Rose Awards.

We secured some great new clients, including Blackpool Pleasure Beach and Preston’s College. We also won e-Business of the Year at the BIBAs and worked our way through Lancaster University’s Growth Accelerator Programme – a top UK business school.

We implemented innovative ad strategies and polished up our programmatic advertising and remarketing skills to further develop our service offering. Record sales were also recorded by Booths Supermarkets and Blackpool Pleasure Beach.

We were hand selected from over 10,000 agencies by Google, the search engine gods, to join their Google Elevator Programme. This, combined with our hard work in staying ahead of digital trends, helped us land clients like Money Supermarket and Merlin.

After securing financial support from Barclays, we invested in Preston by purchasing the Victorian Lambert Brothers’ printing press. Not only did this become our new HQ, but it also offered us an accessible central position, right in the heart of the high street.

The momentum continued and our innovative approach secured Diversey and Redrow – both PLCs. Clutch named us as one of the Top 1000 Global Companies, and we were awarded the Mobile Excellence Badge from Google and Awwwards.

Thanks to our ongoing growth and having completed big projects for Adobe and Paris Saint Germain Academy, we expanded our team of experts. This included bringing in some of the region’s best digital talents in PPC, design, and content.

Despite the pandemic’s challenges, we stuck to our values, rode the waves, and were named the Number One Agency in the UK for Client Satisfaction by The Drum. We also gained recognition from Clutch for the fourth year in a row.

Post-pandemic, we became the preferred partner for Diversey’s global brand and secured more awards from Clutch, The Drum, and The Bibas. We also became a Google Elite Partner – an invite-only partnership tier – and implemented Personal Development Plans for all employees.

We reached all corners of the globe when we expanded our activities with clients like Diversey, Omnicell, Nettitude, and Centre of Excellence. We reached audiences in France, Germany, Italy, Austria, Belgium, Switzerland, Netherlands, Spain, Australia, and the USA.

We restructured, gave promotions all round, created new roles to suit employee talent, and appointed new directors. We won great clients, including YorkTest and MFTC, and even found ourselves on the prestigious Clutch 1000 list, putting us in the top 0.3% of agencies globally.